How payment methods help businesses capture more market opportunity
Research suggests that the major card brands have a market share of around 23 per cent worldwide, while more than 70 per cent of all consumer transactions are paid via bank transfers, digital wallets and cash-based payments.
Understanding and offering the payment preferences that are preferred by global consumers helps to create an optimal checkout experience to increase sales in international markets.
In this guide, you’ll learn how to tailor your e-commerce strategy to meet the payment preferences of global consumers and explore a market-by-market snapshot of payment preferences across EMEA, the US and Europe.
By downloading our guide, you’ll also gain exclusive access to our new Multinational Insights Hub. Keep an eye out for an email in your inbox.
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