Harvard Business Review Analytic Services: The Evolution of Rebate Management

At Enable, we’re rethinking how the deal economy operates while disrupting an entire industry that has been stuck in the past. For manufacturers, rebate deals are a significant part of their sales and marketing strategy, while for distributors and retailers these rebates often represent most of their entire profit margin. These organisations are under unprecedented pressure due to the increasing complexity of supply chains and competition.

Often overlooked is the fact that B2B rebates on their own could separate a profitable quarter from an unprofitable one. Yet nobody seems to have a solid understanding on exactly when and where the money is coming and going, due to their continued reliance on spreadsheets and siloed tools. How did we reach this point?

In this report, Harvard Business Review Analytic Services examines the top trends shaping the rebate management landscape and how adopting and leveraging the right cloud-based technologies can provide a pathway to greater financial transparency and audit control, data-driven insights, dynamic pricing, and vertical integration.

There’s never been a better time for companies to revolutionise how they manage their rebates programs and make sure every dollar is accounted for.‍

Click here to download the report