Multi-modal AI is leveraging wide-ranging text, image and video information to enable a deeper understanding of customers and more targeted interactions
Procurement teams are under pressure to make more sustainable purchasing decisions – and new tech means they can now take advantage of smart business buying
As the excitement about AI and generative AI (gen AI) continues to build, so does the urgency for businesses to harness its potential or risk becoming irrelevant.
Today’s business-to-business (B2B) sales cycle is not just long, it fails to meet the changing needs and expectations of customers, especially within the technology industry.