Today’s business-to-business (B2B) sales cycle is not just long, it fails to meet the changing needs and expectations of customers, especially within the technology industry.
Jeremy Swinfen Green outlines some of the considerations that organisations need to address if they are to succeed with the adoption of new and emerging digital technologies
Uncertainty around supply and demand, coupled with inflation, means it’s harder than ever for procurement teams to get the right balance in their purchasing strategy. But business analytics and AI are helping provide some much-needed insight.
When businesses can’t effectively use data, they can end up making decisions based more on gut feeling than solid evidence. This can lead to missed opportunities to boost efficiency, manage risks and drive innovation
With technology advancing at breakneck speed, businesses face new cyber-threats, as Steve Knibbs, Head of Vodafone Business Security Enhanced, explains